Why The New Yorker Is Expanding Into Tech, Radio and Streaming TV (adweek.com)
It's always fun to check in with big brands and major communities to see what they're up to. The New Yorker has been around since 1925, but if you think they've been a stagnant magazine that whole time, you're wrong. At the 16th annual New Yorker Festival this year, they've teamed up with a variety of brands and are rolling out sponsored panel discussions from Citi and The Cosmopolitan of Las Vegas, a new radio show with Audible and Squarespace, and a television pilot with Amazon.