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  • Introducing The Hive’s Q&A Blogger Series
    Want to learn from some awesome community managers? We are here to help! With the release our Q&A series,we’ll be sharing tips, tricks and advice from some of the top community managers across SocialEngine. We’ll be sharing community manager’s experiences over the next few weeks. We hope that our featured community managers can help answer some of your biggest questions. We know we’ve learned a lot from them so far!

    First up we have Kiki Kane of dogfriendzy.com and boy does she have some awesome advice!

    1. First off, tell us about your community. What’s it all about?
    I run DogFriendzy.com which is a network of 21 breed-specific photo sharing sites. Our members are incredibly passionate about their chosen breed and love to have a place to share and enjoy photos of their favorite kind of dog.

    2. What does a typical day managing your community look like?
    At this point, my communities are quite mature and self governing. I check in on the sites and their Facebook pages daily to keep an eye out for negativity and spam. If content has been in a lull, I will source some funny internet memes featuring the chosen breed and share those to get the conversation started back up again. I also post relevant blog articles and videos directly to the Facebook page to keep our audience interested and participating. At its best, managing a community is like being a good party host. If you have a great venue and a good topic, people should naturally congregate and hopefully enjoy themselves.

    3. What is your advice for growing a community?
    Be or become knowledgeable in your topic of choice. Authenticity is key.
    Know and understand your competition and identify what makes your version worth trying.
    Stockpile top-notch content to seed your community with, and to post during slow times.
    Harness the power of social media. Try it all, keep what works. Remember people don’t just magically show up out of nowhere at first—get the word out.
    Try different types of content and topics that are dovetailing or overlapping your main focus to give depth to your community.
    Give your community a reason to login every day.
    Don’t let your community forget you’re there. Try to become a habit with readers.

    4. What’s the most surprising success you’ve had as a community manager?
    I was most surprised by how fast our Schnauzer Friendzy community grew. It’s not a breed with a lot of social media competition, so it really just seemed to blow up out of nowhere!

    Stay tuned for more great advice in upcoming posts!
    • Paralabs.us nice dice
    • Isabel Kieszkowski Interactive Associate at Room 214 [171770,Kiki Kane] It is rather mysterious! I'll look into Pinterest articles to share here and we will be sure to let you know if we find any interesting tips that may help you out.
    • Kiki Kane Content Specialist at Rover.com [150536,Isabel Kieszkowski] Yep I'll check that out. It's just so wild how something you pinned a year ago can suddenly get a surge out of nowhere. I wonder if I'm supposed to be editing older content to have better descriptions, or cull older images that didn't do well, or anything else like that. I have a ton of older pins with hashtags in the description from when hashtags launched but it doesn't seem to effect repins or likes one way or another. It's all kind of a mystery!
    • 5 more comments
  • The Essential Cheat Sheet for Social Media Image Sizes
    As community managers and social media workers, we've probably all come to some point when we think "I've looked up the size for this image 100 times!" This the the ultimate image size cheat sheet for all social media platforms.
  • 14 Traits Every Successful Social Media Manager Should Have
    Sometimes we need a refresher course: what makes the best community manager? Magical multi-tasking skills? Possibly. Check out this feature to find out which 14 traits are most common among community managers, how many do you possess?
    • Jill Community Manager #8. Storytelling ability is so right on. Brands that don't focus on this will be left in the dust.

      #7. Authenticity is huge too. People can see right through a fact act more than you think
    • James CEO at SocialEngine I like #4 A Sense of Pop Culture Awareness although I would expand it to include current events.
  • 10 Crazy Simple Ways to Make Your Influencer Outreach Emails Stand Out
    Do you use emails marketing to reach your audience along with social media? This article gives 10 great (because they're easy!) ways to make your emails stand out. Don't blend in with the crowd--stand out!
  • Social media: 4 tips to communicate visually
    In this modern world where we are constantly 'swiping' through image after image, the goal for any social media job is to get your audience to 'stop swiping' and take a moment longer to look at your content. In this article you will find four great tips to better visually communicate.
  • 2015 Will Be the Year of the Brand Community - Here’s Why
    Traditional social platforms are no longer the only option for brands. Check out these key ways that companies can embrace the owned, branded social community.
  • 5 Incredibly Simple Yet Effective Tips to Grow Your Social Media Followers
    Do you have a solid community that has remained stagnant in terms of follower growth? Check out this great resource with simple, but effective suggestions about how to grow your community
  • The 5 Ingredients of an Enduring Community
    What defines some of the most successful communities? Check out Lisi Powers' feature on enduring communities and what has kept them unique and thriving.
    • James CEO at SocialEngine I really like Lisi's first point:

      1. A Cycle of Non-Transactional Giving: Successful communities are sharing value with one another, which in itself establishes the value of the community to its members.

      ...especially in a branded community, there is an exponential value in connecting passionate fans to each other and stepping out of the way and see where they can take it.
  • 7 Tips to Build Trust From Your Social Audience
    It is very easy to lose confidence in a brand after finding out they falsely advertised a claim. The same goes for a community, which is why you need to be able to cultivate a trustworthy atmosphere within your communities. The importance of remaining authentic cannot be truly put into words. Just keep in mind the golden rule, if you wouldn't want your actions to be seen by your mother as the headline of a newspaper: don't do it! Stay true to yourself and be honest to your community, use these tips to guide you to be the best manager you can be!
  • Tools, Schmools: It's Really About Community Management
    Like we need to tell you any more: community management is becoming essential to every organization. Why? Because business promotion can become that much more streamlined! Some companies even require teams of community managers to stay afloat amongst their competitors. Because the name of the game is: customer engagement. And we love it! Check out this insightful resource about just why community management is the bomb-dot-com.
  • Social Sharing Habits: New Research Reveals What People Like to Share
    Use this guide to help you decide what type of content to post to get the most shares and get the most ROI with your social media efforts.
    • James CEO at SocialEngine Not surprising to see consumers share "list" and "why" posts the most.